Mobile Hit 'Squad Busters' Surges Past 40 Million Installs

Supercell's Squad Busters: A Solid Start, But Falling Short of Expectations

Supercell's latest mobile game, Squad Busters, a MOBA RTS hybrid, has achieved 40 million installs and $24 million in net revenue within its first month. This performance is particularly strong in the US, followed by Indonesia, Brazil, Turkey, and South Korea.

However, these figures pale in comparison to Supercell's previous successes. Brawl Stars generated $43 million in its first month in 2018, while Clash Royale amassed over $115 million during its initial launch period in 2016. Furthermore, Squad Busters' install rate has significantly declined since its peak of 30 million in the first week, falling below five million by the end of the month. Spending, too, has been on a downward trend since launch.

Supercell Fatigue?

The diminishing returns for Squad Busters, despite Supercell's apparent investment, raise questions. Competitor Honkai Star Rail, for example, achieved a staggering $190 million in its first month. While Squad Busters is a well-made game, its similarity to Supercell's existing portfolio might indicate a potential market saturation or "Supercell fatigue." Only time will tell if Squad Busters can overcome this trend.

To explore other notable mobile game releases of 2024, check out our list of the best mobile games of 2024 (so far)! Alternatively, delve into our comprehensive list of the year's most anticipated mobile games to see what the future holds.