Hogar Noticias Nintendo No Consigue Impugnar Marca de Supermercado Costarricense

Nintendo No Consigue Impugnar Marca de Supermercado Costarricense

Autor : Madison Actualizar : Dec 24,2025

En un sorprendente desenlace legal, Nintendo ha perdido una disputa de marca registrada con un pequeño supermercado en Costa Rica por el nombre "Super Mario". La tienda, llamada "Súper Mario", argumentó exitosamente en el tribunal que su nombre era una combinación del tipo de negocio (supermercado) y el nombre de pila de su gerente, Mario.

El conflicto comenzó cuando Charito, el hijo del dueño del supermercado, registró la marca "Super Mario" en 2013 después de terminar la universidad. Cuando llegó el momento de la renovación en 2024, Nintendo la impugnó, alegando que violaba su mundialmente famosa marca Super Mario, vinculada al legendario personaje de videojuegos.

Super Mario Supermarket Imagen: x.com

El asesor legal y contador del supermercado, José Edgardo Jiménez Blanco, sostuvo que el nombre no era un intento de capitalizar la propiedad intelectual de Nintendo. En cambio, demostró que el nombre simplemente se refería a la tienda como un supermercado dirigido por un gerente llamado Mario.

"Estoy extremadamente agradecido con mi contador y asesor legal, José Edgardo Jiménez Blanco, quien manejó el registro y la posterior batalla por la marca", comentó Charito, compartiendo su alivio. "Casi pensamos en rendirnos. ¿Cómo podríamos posiblemente desafiar a una corporación tan enorme? Pero Edgardo y yo nos mantuvimos firmes, y recientemente recibimos buenas noticias: 'Súper Mario' se queda".

En muchos países, Nintendo posee derechos exclusivos sobre la marca Super Mario para productos como videojuegos, ropa y juguetes. Sin embargo, la compañía no había anticipado un escenario donde un negocio local usaría el nombre de forma independiente por motivos legítimos.

Este caso subraya los matices de los conflictos de marcas registradas, particularmente cuando gigantes globales como Nintendo se enfrentan a pequeños negocios con reclamos válidos sobre un nombre. También sirve como recordatorio de que incluso los líderes de la industria pueden enfrentar obstáculos legales al hacer valer sus derechos de propiedad intelectual.

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