Hoshimi Miyabi helped Zenless Zone Zero set a new revenue record

HoYoverse's mobile hit, Zenless Zone Zero, continues its impressive market performance. The recent 1.4 update, titled "And the Starfall Came," propelled the game to a record-breaking $8.6 million in daily mobile player spending, surpassing even its July 2024 launch figures.

AppMagic data reveals Zenless Zone Zero's mobile revenue has already exceeded $265 million. Update 1.4's success stems from the introduction of new characters, Hoshimi Miyabi and Asaba Harumasa (the latter offered free to all players), enhanced game mechanics, and the addition of new areas and game modes, all stimulating increased player spending.

The Hoshimi Miyabi character banner proved particularly lucrative. Remarkably, the update's impact on player spending extended far beyond the typical post-update decline. Daily revenue remained above $1 million for over 11 consecutive days, and even after two weeks, the game still generated over $500,000 daily.

While a significant achievement, Zenless Zone Zero's revenue still lags behind HoYoverse's other major titles, Genshin Impact and Honkai: Star Rail.